TOKBOX LIVE VIDEO
Our design goals for TokBox were to create more consistency in visual design, more delightful user experiences, improve brand recognition and increase engagement with customers and developers.
As Design Lead, I led a team in updating all branded materials not only to ensure brand consistency but to better communicate our marketing messages and goals for the platform. We re-evaluated the UX of our applications, demos, and website to create better flows and a delightful experience for our users. We also launched a very successful research program that provides data to guide not only design but company decisions.
Brand | Print | Digital | UI | UX